Virginia Living Blog

Keep your eye out for three popular design motifs for handbags, scarves, jewelry and more.

by Joanie Ballard

1/21/10 12:29 PM

Joanie with scarves

Courtesy of Joanie Ballard

Joanie Ballard, at Accessories the Show, confers with Me & Kashmere owner and designer Sualiheen Shaw.

As I mentioned in my first blog post, I’m constantly looking for inspiration to keep my senses alive and to come up with fresh ideas and merchandise for my shop. Besides hunting for home décor items, I also scout new trends in women’s accessories—and then bring that merchandise to my customers. Keeping on top of the color and pattern trends is not just fun for me but a fortunate necessity.

A unique handbag, a flowing scarf, a pair of fabulous earrings: These three elements have always been great ways for women to punch up a wardrobe without spending lots of cash. During the past two years, as the recession reared its ugly head, women have embraced this idea. In my own shop, accessory sales have grown substantially in the past three years—we’re talking an upswing in sales of jewelry, eyewear, wallets, clutches, scarves, purses, watches, even men’s ties. Accessories are “in.”

Robert and I just returned from a major trade show in New York City, called Accessories the Show (ATS). This trade show is big but joyous—think pulsating music, free food, free coffee, happy people. It’s got a different vibe than, say, the Home Décor shows (and I’ll have a future blog post about that).

ATS focuses on presenting thousands of lines of women’s apparel, scarves, jewelry and handbags to the retail industry. New York is the best place to view firsthand the latest offerings from European and American suppliers, and, even more importantly, to see the latest color and pattern trends in the accessories field.

Trend Report—I saw three current and growing trends at this trade show:

1) Bright animal prints—not real but faux (zebra, giraffe, python, etc.).

2) Big, bright florals, and …

3) Ethnic-inspired patterns with South American and African influences, such as hand-painted beads and distressed leather.

These trends were prominent in all categories of handbags, scarves and jewelry.

I am personally obsessed with textiles, so hunting for new scarf lines was a big part of this trip. As I wandered through the sparkling and organized maze of exhibits at ATS, I continually came upon leopard and other animal prints in scarves. I’m not a crazy animal-print kind of gal, but I did find a stunning cashmere scarf line, produced in India and based in California, called Me & Kashmere, and they had an entire booth of animal-inspired prints and patterns (see the picture with Me & Kashmere owner designer Sualiheen Shaw).

Keep your eye out for three popular design motifs for handbags, scarves, jewelry and more.

by Joanie Ballard

1/21/10 12:29 PM

Latest Comments

  • Accessories and Trends

    Joanie,
    I need guidance and your blog provides it!
    Thanks!

    Posted by Judy February, 21 2010 12:36:01

  • New Trends

    Joanie,
    Thanks for sharing the latest trends. I always love to know what is "in." And I too adore scares, so I appreciate your passion for finding amazing fabrics which feel good, like cashmere, and look stunning. Add some earrings and, voila, it's a great day

    Posted by Carol February, 02 2010 10:59:47

  • Accessories

    Joanie - It was fun to read about what you go through in choosing accessories and finding what the new trends are for women. Fascinating!

    Posted by Kerry M January, 24 2010 22:15:13

  • Trends

    Makes me want to go shopping!

    Posted by alice January, 22 2010 12:58:41

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